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Allianz partner of the Olympic and Paralympic Games. In Italy agreement with Coni and with Milan-Cortina- News i

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A long-term partnership, a solid alliance in the name of sport and inclusion. The collaboration between the giant has started insurance company Allianz and the Olympic movement, leveraging on a relationship with the Paralympic world already started in 2006.

An agreement signed for eight years, the number one of the German company (which has 148,000 employees and 100,000 sales agents), Olivier Bäte, he explained the strategy as follows: “We are proud of this partnership, as supporters of the sports ecosystem through the values ​​the shared fundamental values ​​of excellence, friendship, inclusion and respect”.

Since the agreement was announced in 2018, the group has involved fans, teams, athletes, teams and employees in the health sector in four pilot markets: Australia, China, France and Spain. Concrete examples include the Australian Olympic Committee’s Wellness Week presentation to demonstrate how mental health can be improved. But it does not end there: Allianz with the IOC has launched a series of activities: for example, it will offer customers and employees the opportunity to take part in the Olympic torch relay for Beijing Winter Games 2022 and will involve young people in «Sports Camps», structures created to let them try the various disciplines and to put them in contact with athletes. Satisfied the president of the IOC, Thomas Bach: “With the start of this new Olympic year, we are thrilled to finally start our global collaboration with Allianz.”

In our country then the relationship between insurance and sport has been working for some time: Allianz has sponsored basketball and volleyball teams, facilities and events, as he points out Giacomo Campora, CEO of Allianz SpA: «We have been working for some time to seize the great opportunities that the partnership with the IOC and the International Paralympic Committee will offer us over the next eight years: numerous initiatives and projects are on the way». As part of the agreement, Allianz has become a partner of the Coni and of the Italia Team that will compete in the next Games. “It is an honor – added Campora – for us who are already at the side of the Milano Cortina 2026 Foundation. In fact, since December, the Foundation’s offices have been housed in the Allianz Tower in Milan”.

January 11, 2021 (change January 11, 2021 | 12:49)



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